“Before I met Jo, my eating habits were a result of information that I had cobbled together from lifestyle magazines, hearsay, and my own opinion: no wonder I was left with something that didn’t work and I wasn’t happy with. Following Jo’s plan was a revelation: I thought healthy eating had to be difficult and tortuous, but Jo showed me that keeping a varied, balanced, and healthy diet can be simple as well as enjoyable! The principles of the plan are clear and easy to put in practice, even at the busiest of times – I think that’s what makes this a life-long sustainable plan. Furthermore, there is scientific, medical evidence behind the plan, which I think matters when committing to it. Jo’s plan has transformed my relationship with food to a positive, healthy and happy one and I am sure it will do the same for others!”